Brand Protection & Monitoring
Brand protection and marketplace monitoring
is the process by which we identify high-risk vendors offering illicit and counterfeit products and services through e-commerce, peer-to-peer and online selling platforms using a bespoke lead detection methodology.
E-Commerce and Peer-to-Peer Marketplaces
Many countries and regions, have seen a rapid increase in the use of e-commerce platforms, peer-to-peer marketplaces and social media for the selling and buying of products and services, including those that are illicit or counterfeit. Vendors are realizing that using these platforms and markets enables the proliferation of counterfeit goods.
Lead detection methodology
Our team has has developed significant expertise in understanding the e-commerce platforms, peer-to-peer marketplaces, direct selling websites and localized social media offerings for many countries and regions where counterfeit goods are known to be sold. This knowledge provides a system to query across the platforms with a bespoke methodology to successfully find suspect products and their vendors.
Countries/regions of specific interest and expertise:
- Sub-Sahara & North Africa
- Middle East
- South & East Asia
- South & Central America
- Central & Eastern Europe
Expert analysis
Espeon’s digital intelligence expertise allows subsequent analysis of any vendor, individual or network of interest anywhere in the world identified from our monitoring and detection capability.
We service clients in all countries and sectors, with vast experience in the FMCG, Pharmaceutical & Health Care, High-tech Consumables and many other industries.
Contact us today to arrange a discovery call to assess your requirements.